Microsoft to open retail store in central London

By Mod
6 days ago
98
World

 

Microsoft To Open Retail Store In Central London

Microsoft will open a flagship shop in central London on Thursday in a move that aims to reconnect the software giant to its customers (both consumers and businesses).

The first physical retail store for Microsoft in the UK will be located on Oxford Circus (on Regent Street) and covers 21,932 square feet over three floors.

It will apparently be the only Microsoft retail outlet in Europe, and one of just three flagship locations globally, that are intended to give people a taste of the Microsoft experience.

According to CNN, the software giant will use the store to get closer to its customers, and visitors will be able to test Microsoft software and games (there is for example a gaming lounge for the Xbox), or get some tech support.

Corporate clients are catered for on a separate floor, and people can also try out mixed reality solutions.

“I’ve been working on this for several years because it’s all about location in retail,” Cindy Rose, Microsoft’s UK CEO was quoted by CNN as saying. “We wanted the best possible location on the planet.”

“Of course you can buy products here, but this is really about the experience we provide to our customers,” Rose reportedly said. “I think this is just the most prime piece of real estate you could possibly find,” she said.

Chris Capossela, Redmond’s chief marketing officer, reportedly said the new store is “unique” in showcasing the Microsoft “experience.”

“The Microsoft brand has become a lot more human, a lot more approachable than maybe the early days, when it was very hard tech,” Capossela said.

“Now we’re about gaming, now we’re about building the next great software application that might rule the world in 15 years,” he said.

Microsoft’s UK boss Cindy Rose also used the opportunity to highlight the Brexit issue, a subject that Microsoft has two main concerns about, namely the continued free flow of data, and legal protection for its staff.

Rose said she is concerned about the legal status of Microsoft staff being able to work legally in European countries, but she also said that she believes the United Kingdom will continue to prosper regardless of the political landscape.





Share this article!



Login to comment and earn


Fabulous 


(Quote) (Likes)
John Chibuike
5 days ago
Good One From Them
(Quote) (Likes)

Fabulous 


(Quote) (Likes)
Usmansulaiman
5 days ago

Am very happy with this retail 


(Quote) (Likes: 1)
Wisdom Nna
5 days ago

This one is great 

Kuddos Microsoft 


(Quote) (Likes)
fine one
(Quote) (Likes)

They did well in that


(Quote) (Likes)

Expecting to benefit from it


(Quote) (Likes)
Victoria Shaba
5 days ago

Fabulious


(Quote) (Likes)
Lucky Friday
5 days ago


 

That is very good
(Quote) (Likes)

That's a good one


(Quote) (Likes)
Bassey Eduon
5 days ago
interesting Xbox games will know be closer Dan ever before🙎
(Quote) (Likes: 1)

Fabulous


(Quote) (Likes)

Nice one


(Quote) (Likes)

Everyday with new ideas,dats good


(Quote) (Likes)

well that is good and am really glad to know


(Quote) (Likes)
ABU ANTHONY O
5 days ago

Fabulous ideal


(Quote) (Likes)

Am very impressed by their hard work


(Quote) (Likes)
Manasseh Lemmy
3 days ago

Is a good business plan


(Quote) (Likes)

That would be a great business for the people of Oxford Circus


(Quote) (Likes)

What is News₦aira Income Program(News₦IP)

  • News₦aira Income Program (News₦IP) is a system aimed at raising revenue for registered users that browse the NewsNaira Website. An online program driven by a goal of solving the financial problems among the youths, students, middle class and whoever wishes to take advantage of earning opportunity and making money online legitimately in Nigeria as it creates the channel for participants to earn residual income on weekly basis.
more

How News₦IP Works

  • News₦aira has 2 means of generating income for our members.
    News₦AP: NewsNaira Affiliate Program - With News₦AP, participants earns ₦1,000 whenever they refer anyone to join NewsNaira Income Program. There is no limit to how many people you can refer.

    News₦ARS: NewsNaira Ad Revenue Sharing - With News₦ARS, participants earns residual income bonus by reading news, commentting on articles, publishing forum posts, daily login to their NewsNaira account, and even sharing assigned sponsored post on social media.

    We share our ads revenue with you weekly when you make NewsNaira community your news and information household.
more